Tax blog for accountants

News and views from our experts.


Social Media: What’s in it for Accountants in Practice?

written by Editor, 11 July 2016

Guest blog by, Chris Taylor, Marketing Assistant

Social Media

Social media is a growing area of interest for accountants in practice looking to enhance their current marketing efforts. Although it wasn’t originally designed for businesses, including accountancy practices, in recent years an increasing number have decided to turn to social platforms to get their messages across in a timely and concise way. There are currently 433 million LinkedIn accounts and 310 million Twitter members – the sheer volume of these accounts presents organisations with a great, low-cost opportunity to increase engagement with their target market.

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Step away from your desk its event time!

written by Editor, 24 March 2016

Guest blog by, Amanda Magri Overend, Digita Marketing Executive

Networking (hostess)

Have you ever thought about attending an industry conference, seminar or event but unsure whether it was worth it or not? Well indeed it is! Surrounding yourself with like minded professionals openly sharing ideas will spark an array of creativity.

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Build Connections and Network your way to Success

written by Editor, 22 October 2015

Guest blog by, Mikaela Barton, Digita Marketing Assistant

Networking

Gone are the days when a firm handshake was enough to seal the deal. Today’s clients are looking for the formation and nurturing of real relationships with people they can trust.

Effective networking skills are now a fundamental aspect of the success of an organization. As a director or partner of the practice not only will networking allow you to improve your profile to prospects and customers but also within the organization enabling you to partner more effectively with other parts of the business.

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Are you serious or do you just play at Networking?

written by Editor, 10 April 2014

Guest blog by Mark Lee FCA
The only cards accountants generally play with at networking events are business cards. Popular business card games include the perennial classics: ‘how many can I give out in one night?’ and ‘how many can I collect?’. more »


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